Guest Blogger: On Black Swans and Uncertainty in Business

The price of entrepreneurship is uncertainty, and the prize is a vision fulfilled, success even in the midst of uncertainty. Much of the process of entrepreneurship involves tremendous risk taking. Risk that is buoyed with competency, skills, ability, networking, service excellence and good fortune. It is often the uncertainty in those moments that fuel your drive to success – and I think that is what Anita Roddick meant when she said that the survival nature of entrepreneurship fuels creativity